About our online store

For the first time in Bangladesh, iinsha is manufacturing leakageproof underwear designed for women of all ages and body sizes. Our products are engineered to prevent leakage while ensuring superior comfort and confidence during menstruation. Made from stretchable cotton fabric and free from chemical treatments, each product features full-back coverage and high absorbency for reliable performance.

By addressing critical gaps in the market, iinsha offers an integrated solution that combines everyday underwear with protection for menstruation, post-partum needs, urinary concerns, and bladder leakage. Through this innovation, we aim to normalize menstrual management, challenge longstanding stigma, and empower women with dignified, practical, and sustainable solutions.

Major Milestones or Acquisitions

Our major milestones include establishing one of Bangladesh’s earliest category presences in period underwear, developing innovative leakproof and inclusive product solutions, building a trusted direct-to-consumer (D2C) channel, and positioning the brand as a comprehensive menstrual wellness platform centered on confidence, dignity, and sustainability. In recognition of these achievements, the brand has been honored with the Business Iconic Award 2025 and the Best Women Entrepreneur award.

Core Mission or Motto

Our mission is to enable women to live, work, travel, and rest without interruption or anxiety during menstruation.